Nordic design at its best.
Aesthetic and functional minimalism without compromise.
We say it’s all about caring.
Caring for yourself, the ones you hold dear and the future to come.
We say it’s all about change.
Be curious and challenge the status quo through your smallest actions.
And let us form a wave of change together.
When you choose socks and tights from Dear Denier you fuel change.
Change through caring.
10 REASONS WHY YOU SHOULD CHOOSE DEAR DENIER
1. RECYCLED MATERIALS
Only brand in the world that uses both recycled polyamide AND elastane for all tights
2. WASTE FREE PRODUCTION
Waste is sorted and reused in production, or recycled
Large amounts of water are saved when no virgin materials are used and all water from the production is cleaned and used again
4. RENEWABLE ENERGY
Our tights are made using only renewable energy from the sun, water and wind
5. ENERGY SAVING
In addition to the use of renewable energy, our factories have implemented systems that ensure responsible use of energy
6. NO HAZARDOUS CHEMICALS OR HEAVY METALS
We are OEKO-TEX certified and do not use chemicals that can be harmful to humans and animals
7. RECYCLING INITIATIVE
We are the first in the world to launch a big-scale recycling initiative in collaboration with retailers worldwide
We have all the major environmental, ethical and social certifications for both our yarns and production
9. PRODUCT DURABILITY
All our products are designed to last longer, this through the choice of materials, production techniques and functionality
10. CO2 NEUTRAL PRODUCTS
Although our production does not emit any CO2, we offset 200 grams of CO2 every time we sell a product
THE DEAR DENIER SUSTAINABILITY MANIFESTO
Being a fashion accessorie maker is for us all about owning up to our responsibility and challenging the status quo by exploring alternative roads that do not have the same harmful environmental impact and human costs as the conventional way. And when the alternative options are presented to the consumers, it is of course our hope that each and every one will make their buying decisions on informed basis. Our sustainability manifesto prescribes how we work to push for change.
Plan to grow Dear Denier Internationally.
SYVERSEN is built on socks and tights, and Dear Denier has a modern approach to the category.
Dear Denier, is sustainable products, produced in Italy, with the right designs.
"We are confirming the position of the brands we already represent, while at the same time expanding our portfolio of brands where we are also investing as owners. The acquisition of Panos Emporio, and the investment in Dear Denier is part of a long-term strategy, where we want to be part of the ownership” he said. “We're already big on tights with OROBLU and Calvin Klein, and Dear Denier fits well next to these brands.
Dear Denier, also matches our strategy of offering more sustainable products forward”.
We are planning, together with Dear Denier to further develop the brand and product, and increase distribution both in Scandinavia and internationally.
Katrine and Frederik have convinced us with their love of product, their flair by design, and interest in sustainability.
The Syversen family understands what I want to accomplish with Dear Denier. They have a lot of knowledge about the product, a modern logistics-center, and a large network both in the Nordic region and internationally, says the founder Katrine Drost, who runs the company with her husband Frederik.